Home Business Marketing -Day Six

Welcome to day 6 of 7 in the
Home Business Marketing E-course!


Today's Message:

=========================
"From Losing My Shirt To $20K+
Per Month Marketing With Google
Adwords..."
=========================

Always remember who your target market is - OTHER
affiliate/home biz marketers.

This idea will be the key to your success with google adwords.

We will never be marketing under generic terms such as
"home business" or "business opportunities". Instead
we will target people who are searching for Affiliate/home
biz Marketing Product and Company Names or industry
specific terms.

For example: Clickbank

Now, what do we know about this keyword? Anyone who
types this into the google search bar obviously must be
familiar with the company. This is most likely someone who
is looking for products related to the clickbank affiliate
network and is doing research on them or they are already
in some affiliate programs and are unhappy with their
results so they typed in the name of their program to see
what competitors come up.

Regardless of why they typed in the word, they are most
definitely someone ALREADY familiar with the home biz
marketing industry!

This is so huge.

I personally blew thousands of dollars marketing on Google
with generic "work f'rom home" terms/keywords.

=====================================

Now here is the subtle change that took me from losing
money every month on Google to finally cracking the code
and earning $10K+ a month with one of my primary programs.
=====================================

Here is the shift... I began marketing to OTHER affiliates
by bidding on keywords that contained the names of other
affiliate marketing and internet marketing product names....

But not just this change alone will bring you success...

In addition to marketing to other home biz marketers, you
must ALSO provide them with "How-To" information they
are hungry for - things ANY home biz marketer would want
to know. Primarily focused on teaching them how to make
more sales and rise in the ranks and how to become a top
earner.

See, I had figured out one piece of the puzzle on my own.

======================================
I realized I had to market to other home biz marketers.
======================================

The piece I was missing though, was that I also had to
NOT lead with my primary program. I had to lead with
helpful "how to" information that anyone in any program
would receive positive assistance from.

The whole purpose of the Residual Wealth Factor strategy
is to build your pipeline and make money when the time is
right for the prospect. We are constantly adding new leads
every day and when the time is right, they will order from us.

We just pack the pipeline and let the system do the work.

We will never chase a prospect or blast blatant ads at them.
We will always provide extra value. Give them what they
want!

Here is a recap for when you begin your Google campaigns:

#1. Market to "other home biz marketers" using product
names and industry terms.

#2. Lead with "How To" information they are hungry for.


With these two points in mind, here is what a sample
campaign could look like...


EXAMPLE PURPOSES ONLY:

Keywords for Google campaign...

Clickbank, Clickbank tools, top selling
Clickbank products



Sample Google ads...


Joining Clickbank Network?
Secrets about Clickbank
the gurus won't tell you
(place your link here like Magnetic Sponsoring


Attn: Clickbank Affiliates
To Start Getting A Whopping 20 Sales
A Week, Find Out How - Free Report
(place your link here like  Magnetic Sponsoring

Hate Tiny Affiliate Checks?
Learn the Lazy Way I Get More Clickbank
Sales Than I Ever Thought Possible.
(place your link here like  Magnetic Sponsoring


Tip: Using the name of the company in the ad, like I have
shown above will greatly increase your response to the ad...
However, always test both ways. Sometimes you never
know what strategy will give you a better opt in rate and
ROI until you test it.

More on exactly how to test and track ALL your marketing
so you can maximize your response rates in tomorrows
edition - DAY 7.


Now, here is how you can really start to compound your efforts.
There are HUNDREDS of affiliate opportunities, networks,
product names, guru names being searched for at this very moment.

With just a small amount of effort put into launching your
Google campaigns you can quickly have dozens of ads reaching
THOUSANDS of other home biz owners every day via
Google adwords!

Above I gave you three samples ads for one keyword. It is pretty
easy to build a huge list of keywords ideal for this strategy.
Simply go to popular forums and see what products, programs
and networks people are talking about. Subscribe to other
"expert home biz marketers" email lists and see what they are
promoting and use these as keyword ideas. Be creative and
have fun!


If you are a total newbie to Google adwords then all of what
I have been talking about sounds like greek to you.

Invest in yourself by getting Google Money Pro, an excellent
beginners guide to Google AdWords

Stay tuned, more on exactly how to test and track ALL
your marketing so you can maximize your response rates
in tomorrows edition - DAY 7.

Become the hunted not the hunter  Click Here

Presented by  Larry Guzda

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