Wednesday, August 20, 2008

The 8 Step Formula To Online Success

For online success we need a plan of action here is mine:

Step 1. Pick a topic that you're passionate about (or at least get

some enjoyment out of). Make sure it's a topic/market where a

good deal of money is exchanged. If not, pick another topic.


Step 2. Look at how others are making money and building

businesses around the topic you've chosen, and study what's

working (i.e., study the products and services being sold

successfully around your chosen topic, and study the

MARKETING STRATEGIES and systems behind those same

products and services). This is a KEY step.

Step 3. Get involved in forums and communities centered around

your topic (and continue to research and pay attention to what's
successful and what people are buying in relation to your topic).


Step 4. Start building your OWN community around your topic of

choice. I recommend a free newsletter, but you could start a forum

as well (or both). Set up a sales page and opt in form for your

newsletter, and promote that page just like you would a PAID

product (with a sales letter and bonuses). Even though it's a free

newsletter, you still need to offer compelling benefits, convincing

people to subscribe. The better the benefits (and the more effectively

you convey those benefits) the more subscribers you'll receive.

(Study effective copywriting techniques!)

Side Note: Any "technical process" such as setting up a

newsletter, setting up a forum, setting up a web page, or even

such things as creating a pop up window or copying and pasting

an HTML link can be found on Google for free. It's not necessary

to go into depth on the technical aspects of online business.

What's most critical are the marketing strategies and principles

you follow, and that's what I'm providing you here.



Step 5. Work on building a relationship with your subscribers.

Send them quality articles or downloads on a regular basis

(information that benefits them and obviously information based

on your topic of choice). What's important is not so much how

frequently you contact them, but that you contact them regularly

- consistently. I'd recommend at least once every two weeks.

Step 6. Along with # 5 above, start paying attention to what your

subscribers or your community participants WANT. What is it, in

relation to your topic that they are looking for? What problems are

they looking to avoid, or fix, or conquer? With a list of subscribers,

this is as simple as broadcasting emails ASKING (your subscribers)

what they want, through a simple survey and bonus for completing

the survey for example. The more effectively you get to know what

your subscribers want, the more effectively you can provide it.

Step 7. Provide your community what they want! This is done

through affiliate offers and/or offering your own products and

services. It's common for marketers and business owners to

CREATE products from scratch, based specifically on information

that they've gleaned from their subscribers or the community

(forum, social network, whatever) that they've built. I'd recommend

you start out by promoting affiliate products, and then move to

creating your own products not long after. You also get a good feel
for what types of products to create from scratch (for what people
want) by what affiliate products are selling best for you.

Step 8. Continue to build your list or community, continue to build

your *relationship* with your list or community, keep in touch with

customers, offer backend products to existing customers, develop

new products based on subscriber and customer feedback, work

in additional affiliate offers:



Repeat Steps 6 and 7!

The secret here is in the combination of the above otherwise simple steps.

Follow them diligently and they can lead you to success. You don't need

2,500 training courses to succeed online.


Presented by  Larry Guzda


This article may be copied,but NOT changed in any way

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