For online success we need a plan of action here is mine:
Step 1. Pick a topic that you're passionate about (or at least get
some enjoyment out of). Make sure it's a topic/market where a
good deal of money is exchanged. If not, pick another topic.
Step 2. Look at how others are making money and building
businesses around the topic you've chosen, and study what's
working (i.e., study the products and services being sold
successfully around your chosen topic, and study the
MARKETING STRATEGIES and systems behind those same
products and services). This is a KEY step.
Step 3. Get involved in forums and communities centered around
your topic (and continue to research and pay attention to what's
successful and what people are buying in relation to your topic).
Step 4. Start building your OWN community around your topic of
choice. I recommend a free newsletter, but you could start a forum
as well (or both). Set up a sales page and opt in form for your
newsletter, and promote that page just like you would a PAID
product (with a sales letter and bonuses). Even though it's a free
newsletter, you still need to offer compelling benefits, convincing
people to subscribe. The better the benefits (and the more effectively
you convey those benefits) the more subscribers you'll receive.
(Study effective copywriting techniques!)
Side Note: Any "technical process" such as setting up a
Side Note: Any "technical process" such as setting up a
newsletter, setting up a forum, setting up a web page, or even
such things as creating a pop up window or copying and pasting
an HTML link can be found on Google for free. It's not necessary
to go into depth on the technical aspects of online business.
What's most critical are the marketing strategies and principles
you follow, and that's what I'm providing you here.
Step 5. Work on building a relationship with your subscribers.
Send them quality articles or downloads on a regular basis
(information that benefits them and obviously information based
on your topic of choice). What's important is not so much how
frequently you contact them, but that you contact them regularly
- consistently. I'd recommend at least once every two weeks.
Step 6. Along with # 5 above, start paying attention to what your
subscribers or your community participants WANT. What is it, in
relation to your topic that they are looking for? What problems are
they looking to avoid, or fix, or conquer? With a list of subscribers,
this is as simple as broadcasting emails ASKING (your subscribers)
what they want, through a simple survey and bonus for completing
the survey for example. The more effectively you get to know what
your subscribers want, the more effectively you can provide it.
Step 7. Provide your community what they want! This is done
through affiliate offers and/or offering your own products and
services. It's common for marketers and business owners to
CREATE products from scratch, based specifically on information
that they've gleaned from their subscribers or the community
(forum, social network, whatever) that they've built. I'd recommend
you start out by promoting affiliate products, and then move to
creating your own products not long after. You also get a good feel
for what types of products to create from scratch (for what people
want) by what affiliate products are selling best for you.
Step 8. Continue to build your list or community, continue to build
your *relationship* with your list or community, keep in touch with
customers, offer backend products to existing customers, develop
new products based on subscriber and customer feedback, work
in additional affiliate offers:
Repeat Steps 6 and 7!
The secret here is in the combination of the above otherwise simple steps.
The secret here is in the combination of the above otherwise simple steps.
Follow them diligently and they can lead you to success. You don't need
2,500 training courses to succeed online.
Presented by Larry Guzda
This article may be copied,but NOT changed in any way
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